Thursday, June 30, 2011

Happy Birthday America, and Congrats to Our American-Made Camry

With the 4th of July right around the corner, it’s just about that time to take in breathtaking fireworks displays and enjoy barbeques with family and friends. Independence Day is an important piece of our heritage and a living reminder of the resiliency, resolve and pride Americans share.

As we celebrate the birth of this great nation, we here at Westboro Toyota want to also pay homage to our own American icon: the Toyota Camry. Named the “Most American Car” for the third consecutive year, our Camry beat out a slew of competitors in Car.com’s annual American-Made Index.

The index ranks which vehicle is “most American” by the percentage of parts made right here in the United States, where the vehicles are assembled, and how many are sold to buyers domestically. The index can be a helpful tool to refer to when you’re shopping for a new car, truck or SUV because given today’s global economy, it’s not always easy to tell “how American” a vehicle really is.

Westboro Toyota is proud that the Toyota Camry has come in first place for the past three years. We want to recognize the Toyota Tundra, made in Princeton, Ind., and the Sienna, manufactured in San Antonio, Texas, which also made the Index’s 2011 top 10 list.

Many may be surprised to discover that the Camry coveted the top spot given the disastrous earthquake and tsunami that devastated parts of Japan earlier this year. But, the fact is that the Camry is such a popular vehicle here in the States that Toyota relies heavily on U.S.-based factory workers and suppliers to manufacture high-quality parts and the vehicles themselves. Incidentally, the two towns where the Camrys we all drive are assembled carry Colonial-era names: Georgetown, Ky., and Lafayette, Ind. (coincidence…perhaps not!).

American-made products have always been a symbol of excellence. They bring jobs and prosperity to our nation as a whole. The Camry has become a symbol of such excellence, and the results of the American-Made Index are a win-win for Toyota suppliers, Toyota factories and you, our loyal Westboro Toyota customers.

Congrats Camry, and Happy 235th Birthday America. And, from all of us here at Westboro Toyota, we hope you and your families have a happy and safe 4th of July!

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