Wednesday, September 28, 2011

7th Generation Toyota Camry Hits Westboro Toyota Showroom Floor

Westboro Toyota is pleased to report that we’ve got several brand-new 2012 Toyota Camrys in stock! Things are abuzz here in the showroom as you can probably imagine. After all, this is the first opportunity for many folks to get up close and personal with the newly redesigned, seventh generation Camry.

The design may be new, but certain things remain constant: The 2012 Camry continues Toyota’s longstanding tradition of being a reliable, high-performance vehicle that’s got tremendous value.

We’ve currently got several 2012 Toyota Camry LE and SE models in stock. All are four-door automatics featuring a 4-cylinder engine with a 2.5 L displacement. They get competitive gas mileage: 25 mpg city and 35 mpg highway. Currently, we’ve got 2012 Camrys in stock in SuperWhite, Black, Attitude Black Metallic, Magnetic Gray Metallic and Classic Silver Metallic—giving you a lot of options to choose from.

Stop by our showroom at 271 Turnpike Road (Route 9 West) in Westboro to get all your questions about the all-new Camry answered and to test drive one so you can see for yourself what makes this, the seventh generation Toyota Camry, so special.

Friday, September 23, 2011

Cast Your Vote for Which Nonprofit Deserves Toyota's Support

During the Sunday Night Football halftime show on Sept. 25, Toyota will air its “Halftime Hand Off: A Rally for Causes” on NBC. Toyota will award $150,000 to deserving sports-related non-profit organizations based on a public vote.

We’re proud that Toyota is carrying on the philanthropic spirit of its “100 Cars for Good and Ideas for Good” programs, both community efforts designed to aid organizations that use sports as a vehicle for change. In partnership with Causes.com, Toyota will pre-select eligible non-profit organizations to participate in the program. Each week, four organizations will be profiled on Toyota’s Facebook page and fans can vote for the charity they feel is most deserving of support. The organization receiving the most votes each week will receive a $10,000 donation from Toyota. They also will be featured during the following week’s halftime show segment.

Don't neglect to cast your votes for deserving non-professional sports associations and sports-related charities.

Westboro Toyota knows firsthand just how important community support is, especially for youth-based sports programs. We’re a proud sponsor of the Starhawks Youth Hockey Team, and we’d like to take this opportunity to give a special shout out to our team: We wish you, your coaches, and your families all the best this season. Skate hard, play fair, and have fun!

Thursday, September 15, 2011

It Bears Mention: Prius Is a Crowd Favorite

… And by crowd we’re not limiting our discussion to humans! How could we after news broke last week about a family vacationing in Lake Tahoe, California, that awoke to find an 800-pound bear inside their 2002 Toyota Prius.

The bear, who apparently clawed his way into the vehicle, must have become panicked, because he started honking the horn and thrashing around in an attempt to make a gracious exit—our guess, he realized there wasn’t any food in the vehicle and decided to move on in search of another “fast food” outlet. Insistent on getting out, the bear moved the gear shift into neutral, causing the vehicle to roll down a hill and into a neighbor’s lawn.

Interestingly, none of the Prius’ windows were harmed during the bear’s escapade, which one can only surmise means this isn’t the first time the bear was breaking and entering. Can Westboro Toyota really blame him, though: The Toyota Prius is the most popular hybrid in America. Maybe he just wanted to see what all the buzz is about.

Turns out, too, this isn’t the only bear with an affinity for Toyotas. Last summer, a brown bear found his way into a Toyota Corolla. Black or brown, these bears deep down must be green. After all, the Prius and the Corolla are both efficient gas-consuming machines in their own right!

Thursday, September 8, 2011

What Effect Has Your Toyota Camry Had on You?

Thirty years ago Toyota introduced the Camry. Since then 9 million drivers have made it a part of their lives. If you’re one of the 6.8 million people in the United States who owns a Toyota Camry today, you know firsthand that it’s roomy, comfortable, and dependable, so much so that it’s been named the best-selling car in the country year after year. Statistics are great, but Westboro Toyota knows what really counts is what your Camry means to you.

We’re proud to announce the launch of Camry Effect, an online forum where you can tell your story, upload photos of you and your Camry, post videos, and share information and experiences with other Camry lovers. You’ll also get the chance to participate in Toyota surveys. Accessing Camry Effect is a snap—just log in through your Facebook or Google gmail account and you’re good to go.

Each Toyota Camry owner has got a story, and Westboro Toyota wants to hear yours—from those first dates and the late-night snack runs to those unforgettable, once-in-a-lifetime family trips…whatever your destination, we’re inviting you to share with us, and the world, your journey on Camry Effect.

Give it a spin!

Thursday, September 1, 2011

Back to school means back to safety basics

Happy September! It’s not officially fall yet, but given the cool breeze that blew through following Tropical Storm Irene, it sure did feel like it. Yup, excursions to the apple orchards are within our sights with Labor Day, the unofficial end of summer, just days away.

Another sure sign that the dog days of summer will soon be a speck in the rear-view is that large, bright, yellow thing on the horizon. No, not talking about the big ’ol sun in the sky. It’s all of those school buses that are back on the roads for the 2011-12 school year that’s got us thinking.

What’s on our mind? Why safety, of course. From little ones, teens and all those tweens in between, this week students of all ages are getting back to the academic grind. That means it’s especially important to mind the speed limit and pay extra close attention to those flashing school bus lights. Even when no bus is around, kids could dart out into traffic, so be at the ready to apply those brakes as needed.

Your brakes are arguably the most important mechanical part of your vehicle. What are some sure signs it could be time for new ones? If you hear squealing or squeaking get it checked. Also, if you feel a pulsating sensation when you apply them that could be a sign that the rotors need attention. And, if you need to push your foot very close to the floor to get your vehicle to slow down, don’t ignore that symptom, which is a very serious sign that your brakes are in need of repair.

Normal wear and tear is to be expected and replacement of your brake pads is inevitable. The frequency of the pad replacement depends on a number of factors, including your driving habits. If you commute in bumper-to-bumper traffic regularly you may need to replace the brake pads more frequently than someone who primarily cruises on the highway during non-peak hours.

When you bring your vehicle in to be serviced at Westboro Toyota, we will assess just how “healthy” your brakes are. Don’t forget that you can book your appointments online – it’s fast and it’s simple.

Smart Stop Technology

Westboro Toyota is pleased to report that Toyota is the first full-line manufacturer to offer Smart Stop Technology (SST) as standard equipment in all 2011 Toyota models. SST, an advanced braking technology, reduces engine power when both pedals are pressed at the same time under certain conditions. SST intervenes when the accelerator is depressed first and the brakes are applied firmly for longer than one-half second at speeds greater than five miles per hour.

With normal driving conditions, SST isn’t noticeable. But, when you’re parked or stopped on a hill it is. It doesn’t engage if the brake pedal is depressed before the accelerator pedal, which allows a vehicle starting on a steep hill to safely accelerate without rolling backward. That’s peace of mind we can all use.

So, with the start of the school year now underway, remember: Get those brakes checked. And, exercise those defensive driving skills especially in the morning and afternoon when the kids are piling on and off the school bus. And, have a safe Happy Labor Day weekend!