Toyota unveils 2015 Bass Pro Shop Edition Tundra

Vehicle Available Exclusively in Arkansas, Louisiana, Mississippi, Oklahoma and Texas

Held in the United States’ biggest truck market, the State Fair of Texas is obviously all about trucks and Toyota couldn’t miss out on the opportunity to display a new pickup.

Gulf States Toyota unveiled the 2015 Toyota Tundra Bass Pro Shops Off-Road Edition on September 25^th at the Texas State Fair. Based on the Tundra 4x4 CrewMax SR5, the Bass Pro Shops rig adds 20-inch wheels and special tires, side steps, a spray-on bedliner, fender flares, a stainless steel exhaust tip, and special Bass Pro Shops branding for the floor mats and exterior stickers.

This marks the first retail vehicle collaboration between Toyota and Bass Pro Shops, the nation's premier outdoor retailer.

 As its name hints, the 2015 Toyota Tundra Bass Pro Shops Off-Road Edition is equipped for outdoor adventures. Available exclusively in Silver, the vehicle features a 4x4 CrewMax SR5 configuration, which combines extra space for outdoor gear with comfort for passengers. 

The Bass Pro Shops Off-Road Edition package includes:

20” Milled-Matte Black Wheels and All Terrain Upgrade

Custom Bass Pro Shops Carpeted Floor Mats

Bass Pro Shops Off-Road Bed Decals

5” Oval Black Step Tubes

Spray-On Bedliner

Pocketed Fender Flares

Stainless Steel Exhaust Tip

“In the Gulf States pick-up trucks and being outdoors are a natural way of life, and that’s why we’ve developed the 2015 Toyota Tundra Bass Pro Shops Off-Road Edition,” said Marty Collins, president and general manager of Gulf States Toyota. “This vehicle not only has all the capability to take you where you want to go, but you’ll look good doing it.”

The special edition Tundra will be offered exclusively in the Gulf States Region (Arkansas, Louisiana, Mississippi, Oklahoma and Texas) from October 2014, with a starting price of $43,975. Customers who buy one will also get $1,000-worth of special fishing, hunting, camping or marine outdoor gear lifestyle package from Bass Pro Shops.

Built in the U.S. by 2,900 hard-working Americans on the historical JLC Ranch in San Antonio, the Tundra features one of the highest U.S./Canadian parts content of any full-size pickup. Started in 2003, the plant has produced more than 1 million Toyota Tundra and Tacoma trucks in the U.S. In addition to its 2,900 team members, the Toyota Motor Manufacturing Texas (TMMTX) plant also provides thousands more American jobs at its 21 onsite component suppliers.

Toyota funding Hispanic journalists’ National Convention in San Antonio, Home of Toyota Tacoma and Tundra Vehicles

Toyota was pleased to welcome the National Association of Hispanic Journalists (NAHJ) to San Antonio, where the Toyota Tundra and Tacoma vehicles are manufactured. Toyota is the title sponsor of the NAHJ 2014 Convention. This Convention was held from August 7 through August 9, at the Henry B.Gonzalez Convention Center. 

This year's convention celebrates the 30th anniversary of NAHJ, an organization dedicated to increasing the visibility of Latinos in the news industry.

“At Toyota, we support NAHJ’s efforts to create a national voice for Hispanic journalists,” said Patricia Salas Pineda, group vice president of Hispanic Business Strategy Group at Toyota.  “Toyota is honored to be the number one auto company among Latinos, and we can’t think of a better way to celebrate our connection with the Hispanic community than to support NAHJ, the country's largest and most influential group of Latino journalists. We are especially happy that we can join NAHJ in San Antonio where Toyota manufactures two of its popular vehicles.”

 

“Toyota has supported NAHJ for years, so we’re particularly happy to have them be the NAHJ 2014 Convention’s title sponsor,” said Hugo Balta, NAHJ president. “We are proud to celebrate our 30^thanniversary of being the leading Hispanic journalism association in the country. Our members are not only top journalists, but they are also the storytellers of our community.”

NAHJ has approximately 1,500 members, including working journalists, journalism students, other media-related professionals and journalism educators. More than 1,000 journalists, public officials and other Hispanic members of the news community are expected to attend the NAHJ’s San Antonio convention.

“Toyota Motor Manufacturing Texas welcomes NAHJ and applauds its selection of San Antonio as its host city to celebrate 30 years of breaking barriers in the newsroom,” said Joe Da Rosa, Toyota Motor Manufacturing Texas President.