Westboro Toyota's Black Sale Now Through End of Month: Way Better than a One-Day Black Friday Extravaganza!

Can you believe Black Friday is almost here? Talk about a fall that went by at warp speed with the punch and power of a Toyota Tundra! Seems like forever ago that we were digging out from and powering back up following the October Nor’Easter. What’s the forecast for this long weekend? Temps in the high 60s at last check: We’ll take it! Maybe we have good ’ol Tom Turkey to thank for the fair-weather November temperatures that are blanketing the New England these days.

Speaking of Tom Turkey, it’s time for all of us to reflect on what we’re most thankful for—it’s also time for some of the best deals of the year. Nothing says tradition like polishing off a 25-pound bird with all the fixings and the pie—oh the pie!—and settling in for a day of parades and football on the high-def big screen, and waking up at the crack of dawn the day after for the shopping extravaganza of the year.

We know that Black Friday, as fun and steeped in tradition as it may be, can be a stressful day—whether you’re shopping for a gift or shopping for yourself. How can you fit in all the places you need to get to for the rock-bottom deals you just gotta get in on? That’s one of the reasons we offer competitive live pricing all year long. And, this Thanksgiving season we’re not just having a Black Friday sale: We’re pulling out all the stops with our Toyota Black Sale, which is going on now through the end of the month and features $0 down, 0% financing (for qualified buyers) and $0 maintenance fees.

Stop by on your way home from work tomorrow – we sure hope you’re taking a half-day and beating the pre-Thanksgiving traffic rush! Or, come on down on Black Friday, all weekend long or early next week to check out the great deals Westboro Toyota is offering right now on brand new Toyotas – from the Avalon, the Camry, the Rav4, the Tacoma, the Prius, the Highlander, the Matrix, the Sienna, the 4Runner, the Tundra, the Corolla, the FJ Cruiser, the Sequoia and the Venza.

And, have a happy and safe Thanksgiving Holiday everyone!

Best Resale Value: Just One More Reason to Buy a Toyota

When you’re buying a new car, resale value might not be at the forefront of your mind. But, knowing just how well a vehicle will do on the resale front is very important.

The bad news is that vehicles generally depreciate in value—that’s a fact we can’t ignore. But, there’s plenty of good news for Toyota owners! Recently, Toyota was named the top brand for Kelley Blue Book’s 2012 Best Resale Value Awards. The awards are based on projections from the Kelley Blue Book® Official Residual Value Guide, which is determined by a skilled staff of automotive analysts. The projections are based on current vehicle data, sales data, market conditions for each vehicle, competition within vehicle segments, expectations of the future economy and the combined experience of Kelley Blue Book’s residual analysts.

Here at Westboro Toyota, we can’t say we’re all that surprised. We’ve known all along that seeing our customers drive away in a brand-new or certified pre-owned Toyota makes sound financial sense.

Want some examples? Well, we got ’em:

The Toyota Camry has been the best-selling car in America nine years in row, and for the past 13 years, it’s taken top honors for best resale value for a mid-size sedan!

The Toyota Tacoma compact pickup truck and FJ Cruiser mid-size sport utility vehicle (SUV) were also named Best Resale Value award winners in their respective vehicle categories this year. They were also among the top 10 vehicles for best resale value—nice going Tacoma and FJ Cruiser!

The bottom line: The awards honor vehicles expected to maintain the greatest proportion of their original list price after five years of ownership. So what are you waiting for? Get in here and peruse our wide selection of reasonably priced new and certified pre-owned Toyotas. Can’t go wrong knowing that if you decide to sell or trade-in your Toyota in the first five years you’ll be poised to get top dollar!

And before we sign off for the day, we thought it bears mention that Westboro Toyota makes it super easy for you to appraise your vehicle. Why not get your free trade-in value report from Kelley Blue Book today?

Turn Up the Volume! 2012 Toyota Corolla Includes Audio Upgrades Worthy of Making the Top 40

Westboro Toyota thought 2011 was a big year for the Corolla when many refreshing styling enhancements were made, but Toyota has not disappointed in delivering new features for 2012 that are sure to please loyal Corolla owners and those who haven’t owned one before but are seeking an affordable, reliable, and comfortable ride—and who doesn’t want that?!

The new 2012 Toyota Corolla drives home the beloved model’s commitment to value. In the base L grade model, you’ll find color-keyed power side mirrors, power windows with driver’s auto-down, power door locks and remote keyless entry. Opt for the LE grade and you’ll be riding in style on 16-inch wheels and enjoying steering wheel audio controls. Go with the S model and you’ll see a double-stitched accent to the seats.

Amped Up Audio Technology Standard With 2012 LE & S Models

Here’s where the new Corolla really pumps up the volume, though. The 2012 Toyota LE and S grades come with a standard audio system featuring an AM/FM/CD player, including MP3/WMA playback, a USB port that enables iPod® connectivity, and an auxiliary jack to accommodate other music players. Drivers will also enjoy the Bluetooth® hands-free phone capability and audio streaming. Best of all, auto-sound leveling adjusts the volume in response to ambient noise.

Of course we can’t talk about the 2012 Corolla without mentioned the Toyota Star Safety System, featuring Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Braking System (ABS), Electronic Brake-force Distribution (EBD) and Brake Assist. The Corolla also is equipped with standard Smart Stop Technology brake-override system, plus it comes with a two-year/25,000-mile Toyota Care complimentary maintenance plan—can’t beat that!

Stop by Westboro Toyota to check out the all-new 2012 Toyota Corolla. Better yet, take one out for a test drive. With this week’s spring-like temperatures (and boy do we deserve the warm weather reprieve after that Oct. 29 Nor’Easter that buried us in snow and wreaked havoc on our power grids), it’s a great time to take a spin with the windows down and the tunes cranking, so you can see for yourself the quality of the new audio system in the LE and S models.

Westboro Toyota Wants to See Local Teen Win $20,000 Prize for Their Safe-Driving Tips!

Attention parents with high-school (driving age) kids: $20,000 is up for grabs for an award-winning video demonstrating safe-driving tips!

If you’re got kids who are about to get their driver’s licenses or have just passed the Registry of Motor Vehicles test, congratulations to them, and to you for instilling in them safe-driving techniques and for educating them on the rules of the road.

Learning how to and actually driving safely is priceless, but now there’s also a $20,000 purse that’s up for grabs for a teen driver who can demonstrate just how safe a driver they are.

Toyota is going to award $20,000 to a high school student who demonstrates how he or she would encourage safe driving among his or her peers. The Toyota Teen Driver Video Challenge gives kids the chance to create a unique two-minute video on how they avoid distractions so they stay safe behind the wheel.

Toyota, in partnership with Discovery Education, which produces and distributes high-quality digital resources in easy-to-use formats in all core-curricular subject areas, will award one lucky (and well-spoken teen who’s got a positive and unique message) with a $20,000 grand prize. Ten finalists’ videos will appear on Toyota Teen Driver and Toyota’s corresponding Facebook page when fans can vote for their favorite to determine the first-place winner. The two-minute video, which will be judged on the creativity expressed in the video and the uniqueness of the content, is due to Toyota Teen Driver by Feb. 16, 2012.

The top place finisher isn’t the only one to take home a prize. Each of the remaining nine finalists will each receive $1,500. Not to shabby for showing a commitment to safe driving!

If you’ve got kids in grades 9 through 12—or you have friends or family members with kids in those grades—spread the word! Wouldn’t it be great if tons of teens from the Metrowest area submitted their videos?

Attention local law enforcement officers and educators, too: The first-place winner will also get a free Toyota Driving Expectations event for their community, a program designed by Toyota to help young drivers develop safe driving habits through a unique combination of interactive hands-on sessions and behind-the-wheel defensive driving exercises. He or she will also receive a virtual driving simulator that his or her school can keep and a $5,000 grant to help implement their action plan at their school. The second-place winner will also be awarded a virtual driving simulator for their school to keep and a $1,500 grant.

Please spread the word through your local community about these great benefits that are available with the winning submission! And, tell everyone you know to like Westboro Toyota on Facebook and to follow Westboro Toyota on Twitter – as you know we regularly provide updates there on super cool contests like this one, special service, maintenance, and financing deals and live pricing available at our dealership, plus other news you can always use!

Don’t forget, too, that when your teen is ready for his or her own set of wheels, come down to Westboro Toyota. We’ve got a slew of reliable and safe pre-owned and brand-new Toyota vehicles to fit your budget.