Tuesday, December 11, 2012

Promoting Head Safety on the Roads and on the Football Field Is Paramount!

Go Pats—that win last night against the Houston Texans sure was sweet! What’s even sweeter for Westboro Toyota is knowing that a donation we made earlier this year to the Northboro Southboro Youth Football and Cheer Association (NSYFCA) has gone toward equipping the league’s players, who range in age from 5 to 15, with new Schutt DNA Pro+ helmets.

Our thanks to Ray DeSabato, vice president and fundraising co-chairman of the NSTFCA, for inviting
Westboro Toyota to attend the league’s annual banquet on Dec. 9 to accept a plaque in honor of our donation—We were honored by your generosity, and we’re so grateful we were able to help out, Ray!  Thanks to the NSYFCA for putting on such a nice event.  Having former Patriot Max Lane deliver the keynote address sure was a nice touch!

Westboro Toyota would like to stress that protecting your head on the football field is just as important as protecting your head on the roadways. It’s important when you’re shopping for a new vehicle or that you determine whether the car, truck or SUV you’re considering is equipped with key safety features that could potentially save the lives of you and your family.

Toyota is the first manufacturer to make the features of its Star Safety System™ standard on all its new vehicles, which include vehicle stability control, traction control, an anti-lock brake system, brake assist and Smart Stop technology. Now, let’s move on to another important safety feature: airbags.


Take the all-new 2013
Rav4, which comes standard with eight class-leading airbags—including front side and front head airbags—which, like a football helmet, may significantly reduce the likelihood of serious injuries or fatalities in a crash.

According to the National Highway Traffic Safety Association (NHTSA), more than 28,000 lives were saved due to frontal airbags as of 2009. In addition, side airbags with head protection reduce a driver’s risk of death in driver-side crashes by nearly 40 percent, the NHTSA reports. In an SUV, the risk is reduced by 52 percent, according to analysis the NHTSA cites. Research shows that head-protecting airbags may also be linked to how well vehicle occupants fare in a side-impact crash, the NHTSA adds.


When thinking about airbags, it’s important also to sit an appropriate distance back—the NHTSA recommends making sure the driver’s chest is at least 10 inches away from the center of the steering wheel. 

Do you have questions about the leading types of safety features Toyotas offer? Please feel free to
stop by Westboro Toyota's showroom so one of our knowledgeable team members can educate you no Toyota safety. Also, don't forget that now through Jan. 7, 2013 Toyotathon is on!


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