Toyota recently provided the San Diego lifeguards with 34 new Toyota trucks all decked out with 4×4 capabilities to better handle the slippery sand on the beach, and the lifeguards love the way the trucks handle!
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Toyota celebrated the start of the summer beach season by announcing its continued support of the San Diego Lifeguards emphasizing safe practices in the water and on the beach. The partnership includes a donation of 34 brand-new Toyota trucks and SUVs to the city for lifeguard rescue and operations. Toyota began its partnership with the City of San Diego’s lifeguards in 2011.
The new vehicles arriving to the fleet include 15 Tacomas, 12 Tundras, three 4Runners, three Sequoias and a RAV4.
For example, using a Tacoma and 4Runner will enable lifeguards to effectively navigate through soft sand and rocky beach terrains, while the Tundra and Sequoia will add heavy-duty water craft towing capabilities.
In honor of National Water Safety Month, Toyota joined San Diego mayor Kevin L. Faulconer, along with the Council member Ed Harris, San Diego City Lifeguard Chief Rick Wurts and San Diego City Fire Chief Javier Mariner, in Mission Beach to dedicate the new lineup of vehicles.
“San Diego is one of the country’s most popular beach destinations, and Toyota recognizes the critical role the city’s lifeguards play in keeping our beaches safe,” said Doug Eroh, Toyota Motor Sales Los Angeles Region general manager. “We are committed to ensuring San Diego has the best available resources to do that, along with educating this great community and its visitors on water safety.”
“San Diego’s lifeguards perform vital services to San Diego residents and visitors every day. Water Safety Days and our partnership with Toyota are a part of our City’s commitment to creating safer beaches for San Diego families and visitors to enjoy,” Mayor Faulconer said.
The trusty new Toyota vehicles are used in the daily routine to ensure safety both on water and on the beach.
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