Lessen the Pain at the Pump with a 2012 Top 10 EPA-Rated Fuel Sipping Toyota Prius

Gas prices in Massachusetts dropped a whole two cents this week. This is the first time prices have dipped in 2012, according to AAA Southern New England. A March 12 AAA survey revealed that self-serve, regular unleaded gas will cost you $3.719 a gallon, on average. Westboro Toyota doesn’t know about you, but we think this “drop” still represents a major "ouch" pain at the pump!

But, it does no good to let that pain at the pump get you down. It’s better to focus on what you can do to reduce your automotive fuel bills.

Toyota is the most fuel-efficient, full-line auto maker in the United States, and Toyota has been working hard to strengthen its portfolio of fuel-efficient vehicles. With several new models on the lot here at Westboro Toyota offering an average combined fuel economy of 44 mpg, we’re sure you’ll find a pump-pain elixer that’s right for you. For instance several Toyota’s Prius models made Fueleconomy.gov's Top Ten EPA-Rated Fuel Sippers for 2012:

• Prius v (an EPA midsize station wagon class leader with 42 mpg combined);

• Prius plug-in (EPA rated 50 mpg combined and 95 MPGe), featuring extended electric range; and

• Prius c (EPA rated 50 mpg combined and the leader in the EPA’s compact class), which is coming soon to Westboro Toyota;

Keep in mind, too, that Intellichoice named the Prius the Best Overall Value for 2012 in the passenger car category.

These vehicles offer leading-edge drivetrain and engineering technologies, which help them get great gas mileage. Hybrid Synergy Drive, extended electric vehicle range, a generous use of lightweight high-strength steel, a focus on aerodynamics and the use of efficient Continuously Variable Transmissions help, too.

Now is a great time to buy a new Prius from Westboro Toyota. The federal government is offering tax credits up to $7,500 on the purchase of a new plug-in hybrid-electric vehicle (PHEV), with the amount of the credit based on the battery capacity used to fuel the car.

To date, the Toyota Prius is the best-selling fuel-efficient vehicle sold in the world. Join the more than 3.5 million Prius owners who have discovered a pain-at-the-pump pill that make rising gas prices a little easier to swallow!

Westboro Toyota Joins Toyota in Setting Sights on Future of Transportation

Happy New Year everyone! Now that 2012 is upon us, Westboro Toyota has got its sights set on the future. And the timing couldn’t be more perfect, as Toyota is poised to display the future of transportation at the upcoming North American International Auto Show (NAIAS). How cool!

A constant innovator, Toyota will unveil a new advanced plug-in hybrid concept vehicle called the NS4. And—drum roll please—it will also show off the new Prius c, which will be hitting the Westboro Toyota showroom floor very soon. Prius c is the fourth member of our beloved Prius family of hybrids, and its Prius brothers and sisters will be on display at NAIAS in the “Prius Family Zone.” Oh, and in case you didn't already hear, the Toyota Prius was named the best green car to buy for 2012!

Other innovative Toyota designs will be shown off, too—like the FCV-R, a fuel cell sedan concept vehicle (the R stands for reality and revolution) and the Fun Vii, which has been designed to give drivers the opportunity to connect wirelessly with the infrastructure and surrounding roads. These are just some of the technologies Toyota engineers are studying right now with the hope of bringing them to market in the next 10 years.

Those in attendance at NAIAS will also get the chance to experience Toyota’s renowned Star Safety System firsthand through Toyota’s interactive Safety Simulator exhibit.

This year at NAIAS, Toyota wants to drive home its vision as an automaker, Ruslan Polinsky of Toyota Motor Sales said. Fortunately, you don’t need to travel all the way Detriot, Michigan, to attend to NAIAS next week to check out Toyota’s innovative designs and feature for yourself. Stop by Westboro Toyota to see for yourself the all-new redesigned 2012 Toyota Camry, the 2012 Prius v, and a slew of other great new cars, trucks and SUVs!

New Year's is Here: Westboro Toyota's Look Back at 2011 and the Road Ahead for 2012

Happy New Year everyone! The ball hasn’t dropped yet, but with New Year’s Eve less than 24 hours away, Westboro Toyota knows the excitement is building and that in about 36 hours we’ll bid adieu to 2011 and welcome in 2012 with a bang.

With New Year’s upon us, it’s that time of year again: to reflect on where we’ve been and set our sights on the horizon ahead.

2011 was a great year for us here at Westboro Toyota and for Toyota in general.

• We welcomed new Priuses to the family – the Prius V, the Prius C, which is set to hit the showroom in 2012, and the Prius Plug-In Hybrid, joined the third generation Prius’ fam.

• Toyota earned more accolades from Vincentric's 7th Annual Best Value in America awards, which rate vehicles based on cost of ownership according to factors including depreciation, fuel, insurance, opportunity cost, financing, maintenance, taxes and state fees, and repairs, for the 2011 model year, in total capturing 10 awards to lead all auto manufacturers!

• The all-new 2012 Toyota Camry, with a sleek redesign, rolled onto the showroom floor, making the 2012 Camry the seventh generation inception of America’s most beloved sedan.

• As we do every year, Westboro Toyota ran a number of great promotions for our customers – from Toyotathon, with $0 down, $0 maintenance fees, and 0% financing to Dunkin Donuts gift cards for booking service online, to deals galore on service.

For 2012, Westboro Toyota’s New Year’s resolution is to continue offering exceptional service and deals for our customers. You’ll still get live pricing on our new Toyota vehicles, and be sure to regularly check our website for deals on Toyota-certified and certified-pre-owned vehicles, too.

2012 is going to be an exciting year for us. We’ve already showed you the brand-new redesigned Camry, and very soon the Prius C will be making its debut here.

Welcome 2012, and to all of your customers, may you have a happy, healthy and prosperous New Year!

Congrats to Our Boston Bruins: How Far Westboro Toyota & the Black, Yellow and White Have Come Since '72

Thirty-nine years in the making. Congratulations from all of us here at Westboro Toyota to our Boston Bruins for overcoming what to those outside the ring of Beantown fandom may have seemed insurmountable—winning a Game 7 not once, not twice, but three times in the same postseason, not to mention while away from the comfort of the Garden’s home ice! It’s the first time it went down just like this in NHL history and we’re proud to say our Bruins did it.

It’s hard to fathom that nearly four decades have passed since Bruins greats Bobby Orr, Phil Esposito and Derek Sanderson embraced the coveted Stanley Cup. But, seeing the emotion and excitement on the faces of current stars, including standouts Patrice Bergeron, Brad Marchand and Tim Thomas, shows us that unadulterated pride is timeless.

Sure, Causeway Street and the Boston Garden looked a lot different back in ’72, which coincidentally is the year we established Westboro Toyota. The elevated central artery cut the city of Boston virtually in half. Life was different, too. Gas prices hovered around 36 cents per gallon. Toyota’s fleet included the Carina, the Celica, the Corolla, the Corona, and the Crown. Cars had a boxy style featuring wood paneling and shag carpets dominated interiors. Bill Gates formed Traf-O-Data, a computer company that strived to read raw road data and create reports for traffic engineers—a far cry from the Microsoft of today.

In the more than 14,200 days that have past since the Cup last resided here, we’ve witnessed and been a part of so much history in the making. We’ve seen the political and economic landscape of this country and countless others shift in ways that before may have seemed unimaginable. With the birth and explosive growth of the Internet over the past 10-plus years, we’ve gained 24/7 connectivity to the world at large—not to mention we’ve found a way to plug in our cars, too!

Gas prices are now about 10 times what they were back then. Big Dig tunnels have replaced the monstrosity of the Central Artery, marrying North Station to the North End, as it should be. Toyota has since retired many of its classics, only to reinvent itself with so many sleek and beloved models, like the Camry, the Prius Hybrid, the Rav4, the Matrix, and the Highlander, just to name a few. Have you checked out Toyota’s concept models lately (http://www.toyota.com/concept-vehicles/)? Pretty impressive technology that’s light years away from the AM radio of the 1970s.

Yes, times have changed, but some things never will. Today, hard-core and fair-weather fans alike in the city of Boston and across our state will be decked out in their black, gold and white, beaming with a renewed sense of pride and adoration for what the Bruins and the rest of our revered sports teams have accomplished.

Did you know that Wednesday’s win makes this the 7th championship title we’ve won in the past 10 years? Rock on Bruins, Patriots, Red Sox, and Celtics and rock on fans. To the next 40 or so years—I wonder what our Toyotas will look like then!

Prius Goes Plural

Become a part of the Prius family with four exciting models available from now through 2012.

3rd Generation Prius

The Prius that started it all is now on its third generation and is more fuel efficient than ever. The 50-mpg 3rd Gen Prius uses a larger battery and a unique Power Split Device to gain more efficiency during acceleration, cruising, and braking than typical hybrid engines.

Prius V

The newest Prius set to debut this summer, the Prius V offers 50% more cargo room than the 3rd Generation Prius, sliding and reclining rear seats, and an available infotainment system with Entune.

Prius C Concept

The sporty Prius C Concept will offer more fun in a Prius model at the most affordable price in the Prius family. The Prius C - coming early 2012 - will also feature a higher MPG than the 3rd Gen Prius.

Prius Plug-In Hybrid

Also available in early 2012, the Prius Plug-In Hybrid will offer electric-only driving in addition to an anticipated 50-mpg hybrid drive. Compatible with a standard 110V household plug, the Prius Plu-In Hybrid will fully charge in only three hours.

Find out more about the Prius Family here.

View live pricing on a new Toyota Prius at Westboro Toyota here.