The panel discussion by Chris Hostetter, Toyota group
vice president of strategic planning was towards investment in fuel cells and
hydrogen infrastructure in »The Road to Profit in
Alternative Fuels.» This marked the first year
that Toyota participated in the Milken Institute Global Conference, as well as
the first time serving as a sponsor for this annual event.
Bringing future, or how to bring the future of fuel
efficient mobility to drivers across America was a challenge posed by Toyota
during the 2014 Milken Institute Global Conference which was held in Los
Angeles.
“Fuel cell technology is viable and ready for the mass
market,” Hostetter said. “Toyota plans to bring a fuel cell vehicle to market
in 2015 or sooner. Whether powering a vehicle or lighting our campus, hydrogen
will play a key role in Toyota’s future.”
In a panel titled “The Road
to Profit in Alternative Fuels,” Toyota group vice president of strategic
planning Chris Hostetter helped advance the national conversation around the
future of the fuel cell vehicles and hydrogen refueling infrastructure. The
participants discussed the business opportunity for this promising
zero-emission technology and the investment required to make it accessible and
appropriate for drivers.
2014 marks the first time Toyota has participated in the Milken Institute Global Conference, held from April 27-30 at the Beverly Hilton in Los Angeles, California, also this is the first time to an automotive company to sponsor the annual event in its 17-year history.
2014 marks the first time Toyota has participated in the Milken Institute Global Conference, held from April 27-30 at the Beverly Hilton in Los Angeles, California, also this is the first time to an automotive company to sponsor the annual event in its 17-year history.
“Toyota is deeply committed
to the future of fuel cell vehicles,” said Hostetter, “because it is a no compromise vehicle that offers cost,
convenience, reliability, performance and safety that will match – or even
exceed – traditional powertrains. But the future of fuel cells will be defined
by the ownership experience and access to a convenient hydrogen infrastructure.
The Milken Institute Global Conference is the perfect place to bring together
energy providers, investors and a broad range of leaders to discuss how we can work together to make this technology a reality.”
Panel was moderated by Joel
Kurtzman, senior fellow and executive director of the senior fellows program at
the Milken Institute, and also featured co-panelists Yossie Hollander, chairman
and co-founder of Fuel Freedom Foundation, Andrew Littlefair, president and chief executive officer of
Clean Energy Fuels Corporation, and James Cameron, chairman of Climate Change Capital.
Toyota, which has put more than 6 million hybrid vehicles on the road around the world since 1997, has set hydrogen fuel cell vehicles as a key research and development priority. The company has devoted to introducing a zero-emission hydrogen fuel cell sedan (FCV) by 2015.
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